AksyonTV is scheduled to relaunch on January 13, 2019 as 5 Plus, a secondary channel to 5 that will primarily serve sports-related content aimed at a more younger and adventurous audience.
“What you knew before as AksyonTV will now be known as 5 Plus. The reason is that we wanted to give the channel a very definite proposition. And that is really what we call the atypical sports. Younger in feel, younger audience, younger target, and younger treatment all-around,” said Vincent “Chot” Reyes, president and CEO of TV5 recently at the People’s Palace in Makati.
5 Plus aims to serve content that resonates with the pace of active lifestyle. By combining both 5 and 5 Plus, such will help cement and expand their foothold on sports.
Among the sports features that are on tap are freestyle BMX, skateboarding and eSports. As far as eSports, 5 Plus plans to air the biggest international eSports tournaments that includes highly anticipated The Nationals.
College sports fans will also be in for a treat. 5 Plus plans to broadcast sporting events such as the National Basketball Training Center League (NBTC), National Cheerleading Championship (NCC) and more.
“With 5 Plus, we are telling people that this is the channel for other sports as well. Here, you are going to find eSports, a lot of fight sports programming, the NCC and the cheerleading competition that we have. We will also have other collegiate sports. We don’t just have the main season but we have the pre and post seasons. We also have a lot of the extreme sports,” Reyes said.
Reyes also explained how the name of 5 Plus came to be.
“It was an effort that our creative and marketing people worked on what was a good title. We wanted to capitalize on the equity of 5 as a strong sports channel and give the idea that this is more than that. We thought it was a natural extension of the 5 brand,” explained Reyes.
Radio5 news programs that aired on AksyonTV will be transferred to its new home on CIGNAL.
With its expansion plans, 5 Plus aims to complement 5’s main channel with the latter continuing to promote more established sports like basketball, volleyball and boxing. These coverages will also be made available online via www.tv.com.ph and on 5’s social media platforms.